Why a Good Online Presence is Important for RTOs

RTO Web Design

More and more people are using the internet to find information about businesses with a product or service they are interested in – even more so for potential students researching colleges and courses they are interested in studying. If you don’t have a good online presence, your potential students are likely to go to your…

Read More

How Websites Win Over Students

Today, students are at the driver’s seat of education— that means learning on their preferred platform, in the time and space of their choosing, and through their own course of study. Educators and digital learning platforms alike face the challenge of empowering, instructing, and motivating students to appreciate the convenience brought about by online learning.…

Read More

How to Choose a Platform for your new RTO Website

You’ve spent a huge amount of time on creating your courses and even more in mapping the learning ecosystem for your RTO, but where do you take this wealth of resources? How do you select a site builder and make sure that your virtual home is the right one for you and your students?   …

Read More

Millennial Key Traits and How to Market to Them

Millennials –They’re no longer the spoiled nerds who couldn’t be hauled away from their video games. They have matured into responsible adults who are decision-makers and innovators.   According to the Australian Bureau of Statistics, the Millennial generation in Australia is estimated to rise by 17% over the next ten years, from 7.2 million in…

Read More

Generate $$$ with Your Content [+4 Important Tips]

You can’t deny that content building allows businesses to generate leads and sales. Quality and consistent content creates brand awareness, attracts an audience, and establishes authority. When people trust a brand through the content they produce, that business is more likely to be at the forefront of their buyers mind when they are looking for…

Read More

3 SEO Tips For Your Digital Market Strategy

In today’s digital age, SEO (Search Engine Optimisation) has become an essential tool for businesses. Mike Murray from the Content Marketing Institute (2018) emphasised the importance of SEO in the digital market on his statement:    “Businesses should look at SEO marketing strategy as something that should be continually implemented and optimized”.    Making up …

Read More

5 Marketing Strategies to Reach Students

Australia is one of the most in-demand student countries globally.    It is well known for its high quality education, cultural diversity, and scenic spots.  With its crystal-clear waters and stunning landscapes, and towering skyscrapers in urbanised cities, Australia is the perfect image of nature and modernity; of relaxation and productivity, along with the fun…

Read More

RTO Marketing Tips: How to Attract Student Engagements in Social Media

Social media plays an essential role for RTOs to connect with students and market their online courses. With the current global situation and the accessibility of online learning, it is clear that virtual education is here to stay – and that is where the search for the next batch of enrollees begins.   By being…

Read More

6 things that your RTO can do to weather the COVID-19 storm

6-things-to-do-to-weather-the-covid-19-storm

The effects that COVID-19 is already having on Australia’s education industry are only a taste of what’s to come, and every affected business in Australia is likely to be hitting the whiteboards to work out ways to weather the storm. We know that many of our RTO customer’s may be affected so we wrote this…

Read More