Crafting an Impressive Author Bio: Captivate Readers with Your Story

As an author, your words have the power to captivate readers and transport them into your world of imagination. But before readers dive into your literary creations, they often seek a connection with the person behind the words. That’s where your author bio comes in—a brief yet compelling introduction that tells readers who you are,…

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How Websites Win Over Students

Today, students are at the driver’s seat of education— that means learning on their preferred platform, in the time and space of their choosing, and through their own course of study. Educators and digital learning platforms alike face the challenge of empowering, instructing, and motivating students to appreciate the convenience brought about by online learning.…

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How to Choose a Platform for your new RTO Website

You’ve spent a huge amount of time on creating your courses and even more in mapping the learning ecosystem for your RTO, but where do you take this wealth of resources? How do you select a site builder and make sure that your virtual home is the right one for you and your students?   …

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Millennial Key Traits and How to Market to Them

Millennials –They’re no longer the spoiled nerds who couldn’t be hauled away from their video games. They have matured into responsible adults who are decision-makers and innovators.   According to the Australian Bureau of Statistics, the Millennial generation in Australia is estimated to rise by 17% over the next ten years, from 7.2 million in…

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Generate $$$ with Your Content [+4 Important Tips]

You can’t deny that content building allows businesses to generate leads and sales. Quality and consistent content creates brand awareness, attracts an audience, and establishes authority. When people trust a brand through the content they produce, that business is more likely to be at the forefront of their buyers mind when they are looking for…

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5 Marketing Strategies to Reach Students

Australia is one of the most in-demand student countries globally.    It is well known for its high quality education, cultural diversity, and scenic spots.  With its crystal-clear waters and stunning landscapes, and towering skyscrapers in urbanised cities, Australia is the perfect image of nature and modernity; of relaxation and productivity, along with the fun…

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RTO Marketing Tips: How to Attract Student Engagements in Social Media

Social media plays an essential role for RTOs to connect with students and market their online courses. With the current global situation and the accessibility of online learning, it is clear that virtual education is here to stay – and that is where the search for the next batch of enrollees begins.   By being…

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3 Ways to Hire the Top Talent for your RTO

You want to bring a new member into your team.  You’ve added the job posting online – indicated the qualities you look for in a candidate, and highlighted the benefits of joining your company.  Sounds simple, right?  Yet, are you reaching the right people for the position?  123 123 Step up your recruitment efforts and have a better chance at snatching that ideal hire for your company. You could be on your way to…

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How to get Free Blog Graphics for a Hi Vis Experience

Every business that’s active on the internet needs to have a bit of fancy design work done from time to time, whether it’s an info-graphic, a chart, a motivational poster, or a blog lead in photo with text, and you don’t want to be calling your graphic design every time you want to post something,…

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So You Think You’re No Good at Business Blogging?

Are you really no good at business blogging? Or have you fallen into a false belief? Many business owners, sales managers, technicians and other would be writers think that they are no good at blogging. They may have tried and failed, or just “know” they can’t do it. If this is you, maybe this will sound…

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